PhiClaw Pitch Deck
phiclaw.ai

The first HIPAA OpenClaw
for med spasdoctorschiropractorsclinicspractices

An AI employee that runs your whole practice.
9:41●●● 📶
phiclaw
Lumina Aesthetics · AI employee
We're slow Thursday — fill it.
Texted 84 lapsed patients. 11 booked, 3 deposits — Thursday is full.
Add Dr. Rivera to the website & text our no-shows.
Live on your team page. 12 no-shows texted — 5 rebooked.
Chart the 2pm visit in Athena.
SOAP note + superbill filed in 11s.
Ask phiclaw to do anything…
HIPAA Compliant
SOC 2 Aligned
What it can do:

Not a tool. A hire.

PhiClaw does the work — front desk, charting & marketing. One AI employee, 24/7.

Answers patient messages 24/7
Fills slow days — texts lapsed patients
Calls & rebooks every no-show
Updates the CRM & follows every lead
Edits the website & adds providers live
Runs social, email & GLP-1 promos
Charts visits — SOAP notes in seconds
Books consults that actually convert
9:41●●● 📶
phiclaw
Front desk · AI employee
Confirm tomorrow's visits.
18 confirmed, 2 rescheduled, 1 waitlist filled.
Call my no-shows.
9 calls · 4 rebooked · 2 voicemails.
Ask phiclaw to do anything…
9:41●●● 📶
phiclaw
Clinical ops · AI employee
Chart the Rivera visit.
SOAP note in Athena. ICD-10 + superbill ready in 12s.
Text pre-visit instructions.
23 patients sent prep + forms · 19 confirmed.
Ask phiclaw to do anything…
9:41●●● 📶
phiclaw
Growth · AI employee
Promote our GLP-1 program.
4 posts scheduled, landing page live, 320-patient email sent.
Results?
6 consults booked · 2 paid upfront.
Ask phiclaw to do anything…
Traction:

10 paying clinics · zero churn · 4 months from launch.

100K+
real actions executed for clinics — not just chat
17.8B+
AI tokens processed by the AI employee since April 2026
~10s
average response from the AI employee
Built by one founder, a VA, and a fleet of AI agents — in less than 4 months, with no ads.
100% word of mouth — $0 ad spend. It started with one NJ doctor — now our clients keep referring us new clients. Every client becomes a salesperson; our clinics are our evangelists.
TRUSTED BY A DOZEN+ PRACTICES · ZERO CHURN SINCE FEB 2026
Product:

One AI employee. Every system. Every channel.

REACH IT ANYWHERE
WhatsApp
WhatsApp
iMessage
iMessage
Slack
Slack
Telegram
Telegram
App + web
App + web
THE AI EMPLOYEE
Ask once.
The whole practice moves — front desk, charts, CRM, website, social, and patient follow-up.
Not a tool. A hire.
9:41●●● 📶
phiclaw
Front desk · AI employee
Confirm tomorrow's visits.
18 confirmed, 2 rescheduled, 1 waitlist filled.
Call my no-shows.
9 calls · 4 rebooked · 2 voicemails.
Ask phiclaw to do anything…
Integrations:

Connects to over 300+ integrations.

30+major EHRs — every one your clinic might run
Epic
Epic
Oracle Health
Oracle Health
Athenahealth
Athenahealth
eClinicalWorks
eClinicalWorks
NextGen
NextGen
ModMed
ModMed
DrChrono
DrChrono
Healthie
Healthie
+ the tools you already use
Calendly
Calendly
Salesforce
Salesforce
Zoom
Zoom
HubSpot
HubSpot
Twilio
Twilio
+300
native
9:41●●● 📶
phiclaw
Growth · AI employee
Promote our GLP-1 program.
4 posts scheduled, landing page live, 320-patient email sent.
Results?
6 consults booked · 2 paid upfront.
Ask phiclaw to do anything…
Market:

A big market — and almost no one in it.

TAM
$2.8B
~230K US outpatient practices × ~$12K/yr — every clinic that could run an AI employee.
SAM
$1.2B
100K US cash-pay clinics × ~$12K/yr — med-spas, GLP-1, peptide & men's-health practices.
SOM
$60M
5,000 clinics at $1,000/mo — the path to a lean $100M company.
Fact: Almost no one is in it — the field is wide open.
General AI agents
No HIPAA, no BAA — never built for a clinic.
Competition:

Everyone does one slice. We run the whole practice.

Lindy
Lindy.ai
general AI agent
Viktor
Viktor.com
general AI agent
lassie
Lassie.ai
dental only · unclear pricing
OpenClaw
open-source
raw, self-host
PhiClaw.ai
the AI employee
HIPAA + signed BAA
Built for clinics & healthcare dental only
Front desk, calls & booking partial partial partial
Charts / AI scribe
Website, social & marketing partial partial partial
Runs the whole practice
General agents and raw OpenClaw have no HIPAA. Lassie is dental-only back office. Only PhiClaw is a HIPAA AI employee that runs the entire practice.
What we replace:

We replace your office staff and your entire software stack.

Today a clinic pays for all of this and still stitches it together by hand. PhiClaw is one line item that does the whole job.
YOU HIRE
Office staff
front desk + ops
SaaS / point tools
scribe, AI phone, CRM…
PhiClaw
one AI employee
Cost / month ~$5,000 ~$1,500 $1,000 all-in
Front desk, calls & booking partial
Charts / AI scribe
CRM & patient follow-up partial partial
Website, social & marketing
Works 24/7 · HIPAA + BAA varies
One connected system — nothing to stitch
Today: staff + a stack of tools runs $6,500+/mo — and still nothing connects. PhiClaw does the whole job, connected, for $1,000.
Founder:

A self-taught technical founder with grit who can SELL.

John Gonzalez
Founder & CEO · EN/ES
Miami, FL
Bootstrapped a solar company from $0 to $20M+/yr in under 2 years, then exited — zero paid ad spend, pure consultative selling.
Recruited & trained 100+ sales reps and personally delivered 1,000+ presentations at a 30%+ cold-lead close.
Self-taught, AI-native full-stack builder — ships the product himself: iOS, Android, web, HIPAA workflows, on-prem LLM deployment, and agent orchestration.
Born in New York, raised in Colombia — fluent in Spanish & English. Built to win the market no one else is chasing: 18 Spanish-speaking LatAm countries, Spain, and 5M+ US Latino-owned businesses.
Pricing to practices:
STARTER
$300/mo
Pilot / intro — a single clinic getting started.
✓ Front desk + patient messaging
✓ Website hosting + editing
✓ Social media connections
✓ HIPAA + signed BAA
— CRM & EHR connections: Growth
GROWTH · MOST POPULAR
$1,000/mo
The full AI employee, all-in — our standard price.
✓ Everything in Starter
✓ CRM, EHR & charts connected (full API)
✓ Website, social & full marketing
✓ Voti scribe + Ratatui apps included
✓ 300+ integrations
ENTERPRISE · PERFORMANCE
30%
of what we save you / month
Skip the flat fee — we take 30% of the money we save you; you keep the other 70%.
✓ No savings, no fee — zero risk
✓ Aligned — we only win when you do
✓ On-prem & multi-location ready
📈
Our client survey showed a very strongly positive response to this new pricing model.
The ask:

We're raising $500K pre-seed to explode our go-to-market and become the leader in AI for healthcare across the US & Latin America.

WHAT THE $500K BUYS
Head of Sales — our first dedicated closer to scale past founder-led selling.
Bilingual CMO — Karen, already lined up. Paid ads & content in English and Spanish from day one.
Founder salary + full-time runway to lead sales and product.
Paid growth, finally — UGC creators on TikTok, sponsored Facebook groups & ads on X.
$500K PRE-SEED
Paid growth & ads · 30% — $150K
Head of Sales · 25% — $125K
Bilingual CMO · 25% — $125K
Founder runway + ops · 20% — $100K
Today: founder + one EA + a fleet of AI agents. Target: 50+ paying clinics · $50K+ MRR in 18 months — lean by design, AI does the rest of the headcount.