PhiClaw Pitch Deck
phiclaw.ai

The first HIPAA OpenClaw
for med spasdoctorschiropractorsclinicspractices

Not a SaaS. A hire.
PhiClaw med-spa operations chat
HIPAA Compliant
BAA Signed
Florida International University
LinkedIn GitHub
Instagram @Casablanca369
Founder video
Founder:

A self-taught technical founder with grit who can SELL.

John Gonzalez
Bilingual founder
Miami, Florida
Founded Glowhaus.us with $1,000 at 22 — grew $0 to $15M/year in 2 years, then exited. No VCs & 0 paid ads, scaled with door-to-door sales & lean back office team in Colombia — proof
Hold company record of solar accounts closed in a day (8), $623,000 (the average rep sells ~2/month)
Recruited 300+ sales reps from IG alone, where he built 24k followers & talked about sales objection tips. Speaker at Latin Solar (Vegas) & Volt Convention (Miami), the largest Spanish solar conventions in the US.
Knocked 20,000+ doors to set appointments & delivered over 1,000 sales presentations at 30% close rate.
Self-taught how to code in 1 year, developed voti.ai, the first on-device AI Scribe for drs. & ratatui.ai, the first HIPAA peptide/GLP-1 tracker for drs. Both live on the App Store now (Voti · Ratatui), then built PhiClaw with 0 employees and landed first doctor 3 days after launch.
Born in NY, raised in Colombia — came back to US at 15 to study business at FIU in Miami, dropped out senior year with 3.44 GPA to start first company at 22.
phiclaw.ai · confidential02
It runs your whole practice with the full context of your company
✓
Treat it like a COO:
↳Tracks employees KPI goals
↳Pings staff with feedback for improvement
↳Weekly KPI report to owner
↳HR: Flags underperforming staff to managers
↳Has context of all the org
✓
Make & receive phone calls & SMS
✓
Connects to FB, IG & TikTok, & can post
✓
e-Prescribe (doctor approves prescription before it goes out) via our DEA-audited Weno integration
✓
Drug interaction review
✓
Bidirectional lab ordering
✓
Built-in HIPAA CRM & EHR
✓
Builds websites, landing pages, documents & campaigns end-to-end
✓
Send & receive HIPAA eFax
✓
Confirm visits & call every no-show
✓
Remembers every client, patient workflow, staff issue & past decision
✓
Learns each business's SOPs and enforces them
✓
Read images, videos, audios & documents
✓
Read & write email
✓
Take & make payments & invoices
✓
NEW: Insurance eligibility, claims & revenue cycle end-to-end — via our Stedi clearinghouse partnership
✓
BAA-signed AI & infra — AWS Bedrock & OpenAI HIPAA BAAs executed, proof
phiclaw — an AI team running the whole practice

TLDR: A TRUE AI team that does it ALL — zero sick days

Examples from live production usage · Mar–Sep 202603
Traction & proof of PMF

Paying practices in NY, NJ, California & Mexico — new practices now start at $1,000/mo.

110K
tasks executed for clients in 6 months
63,475
messages clients exchanged with it in 6 months
70 hrs/week
human-equivalent hours we save each dr ≈ ~$7K/mo in labor
≈280 hrs × $25/hr ≈ ~$7K/mo
$0
in ads — all clients referred by other drs
~$5K MRR
90% margins
Under ~$60/mo in AI & infra to serve a $1,000/mo client.
Built solo by one founder (0 employees + a fleet of AI agents) — first version in ~2 weeks, in production ~6 months.
Fun fact
It started with one NJ Dr — fell in love with it, referred us another dr, then another dr, then that one referred another… our clients became our evangelists.
Sticky
0% churn among medical practices since launch: Our clients become SO dependent on it that canceling would be like losing their best employee — as it has the context of ALL their company
Pricing power
Started at $300/mo, now $1K/mo — our newest practices (a CA dermatologist, a NY acupuncture clinic) signed at $1K without blinking: it saves them min $3K/mo in staff & SaaS, so it’s basically free. And they can’t price-shop — nothing else does all we do.
TRUSTED BY A DOZEN+ PRACTICES
phiclaw.ai · confidential04
Why would a Dr buy it? It slashes 3 biggest costs: SaaS, Headcount & STRESS
HIPAA CRM$300/mo→
EHR + e-Prescribe$575/mo→
Website (hosting + upkeep)$300/mo→
Marketing company for ads & SEO$3,000/mo→
Social media & email marketing copywriter$1,000/mo→
Front desk receptionist & Office Manager$3,500/mo + $4,500/mo→
Philippines VA$1,300/mo→
Answering service (after-hours)$400/mo→
SaaS: E-signature, eFax, Medical AI scribe, Bidirectional lab ordering$300/mo→
IT guy & Developer to stitch all software together$3,000/mo→
Missed calls / lost leadsthousands/mo→
Stresspriceless→
Headache from staff calling in sickpriceless→
Time managing all staff & softwares~50 hrs/week→
What a typical 5-person practice pays BEFORE getting PhiClaw≈ $18,175/mo
✓Included
✓Included
✓Included
✓Included
✓Included
✓Included
✓Included
✓Included
✓Included
✓Included
✗Not included
✗Not included
✗Not included
✓Down to 10 hrs/week
AFTER getting PhiClaw$1,000/mo
You can't put a number on stress, but every owner pays it. PhiClaw has removed it for our clients
Fun fact
Search “HIPAA OpenClaw for doctors” we are the #1 result on Google, Bing & DuckDuckGo, and the #1 pick ChatGPT & Grok recommends, here is proof.
phiclaw.ai · confidential05
Stats to date:
🔥
26 days
daily-use streak for Dr. Taborga (includes Saturdays & Sundays) — he can’t run the practice without it now
💬
204
Most messages sent from one client in a single day — clients become hooked power users in less than a month because it actually DOES things, not just answers, like ChatGPT.
83%messages answered under 60 sec, 89% under 5 min
500+PDFs built for clients
174emails sent for clients
326SEO blogs posted
275ig, fb & tik tok posts scheduled
19,518after-hours replies sent
19ktasks done for clients per month
$1K/mosaved for Dr. Rios — just in the SaaS it replaced
😍  What clients have replied our AI
“wow, that was super fast!!”— Lanette
“you are indeed the One”— Dr. Alex Rios
PhiClaw med spa client chat
phiclaw.ai · confidential06
2 real case studies:
Captivate MD
Dr. Taborga was going to hire an office employee and a marketing company for his new NY med spa. After bringing on PhiClaw, he won’t hire either. PhiClaw now runs his med spa. He was also looking to buy an EHR & CRM — PhiClaw has those built in, saving him on SaaS costs too. Fact: it also created & posted all his last 50 Instagram posts. That’s ~$4k/mo for office staff, $3k/mo for the marketing company, and $600/mo in software costs — GONE. PhiClaw more than paid for itself — saving him over $7,000/mo.
He also holds our longest daily-use streak — 26 days straight.
True Bliss Medical
Dr. Rios had 3 employees who kept dropping the ball — forgetting tasks, slow to text leads. PhiClaw now not only supervises the team and keeps them accountable: follow-ups and client calls, routing leads, SEO blogs, social posts, reordering supplies and meds like peptides & GLP-1s, Botox templates, turning laser-hair-removal readings into SOAP notes, even payroll reminders — but his staff also text PhiClaw directly every day and no longer bother Alex. The “manager” hat is off — Alex gets to be a doctor again, not a supervisor.
Fun fact Between these two clinics & their teams, they have exchanged 19,000+ messages back-and-forth with PhiClaw since March.
phiclaw.ai · confidential07
Reachable on every channel.

Connects to 300+ apps through our HIPAA integration layer (Keragon) + custom builds — including 30+ major EHRs & CRMs

PhiClaw handling front-desk requests by text
Epic
Oracle Health
Athenahealth
eClinicalWorks
NextGen
ModMed
DrChrono
Healthie
Elation
Veradigm
CharmHealth
Practice Fusion
Tebra
+ the tools you already use
Calendly
Google Calendar
Zoom
Slack
Gmail
Salesforce
HubSpot
Stripe
QuickBooks
Typeform
DocuSign
Fun fact
We built our own HIPAA CRM & EHR with e-prescribe built in PhiClaw — so drs can cancel their 3 most expensive SaaS (~$750/mo) and save even more. We offer free CRM & EHR migration, which reduces friction & makes us very sticky and hard to switch from.
phiclaw.ai · confidential08
Pricing to practices:
STARTER
$300/mo
Our legacy pilot tier — where our first practices started.
✓ Front desk + patient messaging
✓ Reads & writes doctors' emails
✓ HIPAA eFax
✓ Website hosting + editing
✓ Free website SEO audit
✓ Social media connections
✓ HIPAA + signed BAA, encryption, access controls, audit logs, backups
✓ Self-serve setup
✓ Unlimited messages, not credit-based like competitors
GROWTH
$1,000/mo
The full AI team, all-in — where new practices start today.
✓ Everything in Starter
✓ Built-in HIPAA CRM & EHR
✓ e-prescribe through Weno — PhiClaw drafts the script, the doctor reviews & approves, faster
✓ Bidirectional lab ordering
✓ Free CRM & EHR migration
✓ Makes & receives phone calls
✓ API Access
✓ Dedicated account manager (AM)
✓ White-glove onboarding with FDE
IN BETA
ENTERPRISE · PERFORMANCE
30%
of what we save you / month
We take 30% of the money we save drs per month on SaaS & Headcount reduction, they keep the other 70%.
✓ Everything in Growth
✓ SLA & SSO
✓ On-prem local AI models
✓ Custom integrations to any system
✓ Full vendor & software stack audit
★Only for practices with 5+ employees that are willing to let us fire their SaaS & staff our AI can replace.
📈
Our survey showed a positive response to this pricing model for practices with more than 5 employees, as we can reduce their headcount by at least half, which is ~$12,000/mo in savings for them, out of which we get $3,600/mo.
phiclaw.ai · confidential09
The market & our competitors
Competitors Pricing Valuation Last raised Why we're better
Abridge.com enterprise $5.3B $316M · Series E Only serves big hospitals & enterprises — not single-doctor practices.
Hippocraticai.com ~$9/hr (≈$6.5k) $3.5B $126M · Series C Their main product is Nurse Co-Pilot — for nurses only.
Viktor.com $50–$50k/mo $450M reported $75M · Series A · May 2026 Horizontal Slack/Teams co-worker for all sectors — not HIPAA and not medical-specialized.
Lassie.ai no public price ~$250M reported $35M · Series A · Jun 2026 Primarily dental practices (700+ customers) — we do every practice, not just dentists.
Lindy.ai $30–$200/user private $35M · Series B · 2021 (as Teamflow) Close competitor, but targets all niches — not medical-specialized. Offers HIPAA, but HIPAA pricing isn't shown; you must book a call.
Prosper AI not public undisclosed $30M · Series A · Jun 2026 Automates scheduling, benefits & billing for outpatient groups — a front-desk tool, not a whole-practice operator.
PhiClaw.ai $300–1,000 pre-seed raising now The only one that runs the WHOLE practice — HIPAA with BAAs signed at AWS & OpenAI, priced for the solo & small practice.
TLDR: Viktor.com is the closest in shape — but not medical, not HIPAA, Slack/Teams only, credits-based pricing. It hit a ~$15M run-rate within 3 months of launch and raised $75M from Accel*, so demand is proven. Capital is flooding the category: Prosper AI ($30M, a16z), Lassie ($35M, a16z) and Assort Health ($120M at $1.2B) all raised in June 2026, and Cognition acquired Poke in July. Nobody yet runs the whole small practice, HIPAA-first, at $1K/mo.
phiclaw.ai · confidential10
Our asymmetric strategy, moat, edge & unfair advantages:
1
US first — then Canada, the UK & Europe. Why?
It’s working here: paying practices in NY, NJ & California (plus one in Mexico that came by referral), all won with $0 in ads. We double down where the pull already is.
~300K US target practices — 218K physician offices (87% have under 20 staff) + 66K chiropractic + 10K med spas + 8K acupuncture — at our $12K/yr ACV ≈ a $3.6B US TAM. Canada (107K physician offices) + Germany, France, Spain & Italy (~680K practices) add ~$8B more.
~48K US offices have a Spanish-speaking physician — a wedge nobody serves: bilingual founder, an AI trained in Spanish medical terms, support in Spanish. Most of our first doctors prefer doing business in Spanish; their patients text them in Spanish.
Elite bilingual LATAM engineering talent at a fraction of US cost — how we stay lean until Series A while selling into first-world markets.
2
Our Moat — System of record & company context: patient records, past decisions & SOPs, CRM & EHR, and e-prescribe history all live inside PhiClaw’s memory. Ripping them out means re-migrating their whole practice — our 0% medical-practice churn to date proves it.
3
If we expand later to adjacent markets — Pilates studios, massage spas, waxing, hair & nail salons, day cares, schools, even law firms — the TAM grows well beyond the ~$12B core (US + Canada + top-4 EU), since our product works for any appointment-based business.
phiclaw.ai · confidential11
The ask:

We're raising $1M pre-seed to explode our US GTM and lead AI for doctors — then Canada, the UK & Europe.

WHO ROLE SALARY
Alejandro Bilingual SWE, CTO & FDE, Colombia $2,500/mo
Leonardo Bilingual SWE, Head of Sales & AM, Colombia $1,750/mo
Karen Trilingual CMO, Colombia $1,750/mo
Freddy Senior SWE, 10 yrs exp, FDE, Colombia $1,500/mo
Yihad Bilingual SWE, CRO & Onboarding, Bolivia $1,750/mo
Valentina Executive Assistant, Colombia $750/mo
Total Full 6-person team $10,000/mo
$1M PRE-SEED
$761K/YR BURN → $1M ≈ 16-MO RUNWAY
GTM: Outbound team & Sales$100K/yr · 13%
Founder runway$150K/yr · 20%
LATAM engineering team$120K/yr · 16%
Marketing & GTM experiments$147K/yr · 20%
SEO, Press & PR$20K/yr · 3%
Operations & Utilities$33K/yr · 4%
Part time Compliance Medical Advisor$33K/yr · 4%
Software & Infra$33K/yr · 4%
Insurance & SOC 2$25K/yr · 3%
Legal fees & Reserve$100K · 13%
I’ve previously hired all 6 below
TLDR: No office until Series A to stay lean — an elite bilingual LATAM engineering team runs the whole company at just $10K/mo.
phiclaw.ai · confidential12
Proof & citations

Every claim → its source.

Independent third-party sources (Apple App Store, Florida Sunbiz, OpenAI, GetLatka) are marked Independent; the rest are our own public, crawlable pages. Full diligence data room available on request.
Two live apps for doctors
Independent · Apple App Store: Voti · Ratatui
Founder, customer & advisor videos
On-camera: Founder intro · Lanette (customer) · Dr. Alex Rios, MD (TrueBliss) — more on request.
Live usage — 110K tasks · 63K messages
~6 months in production (Mar 19 – Sep 8, 2026); anonymized logs with timestamps & human-intervention flags available to investors on request.
Glowhaus — $0 → ~$15M signed solar contracts (2 yrs)
/founder · /conventions (CRM + $623K single-day record) · Independent: FL Sunbiz (2022), glowhaus.us
Pricing — ~$5K MRR, reconciled
Early practices at founder/pilot pricing (~$300/mo); newest practices signed at the $1,000/mo Growth plan (Aug–Sep 2026).
HIPAA — signed BAAs
AWS, Convex, OpenAI (HIPAA Amendment executed Sept 6, 2026) & SRFax executed; OpenAI Trusted Access Daybreak Blue approved: /BAAs
Team — 0 on payroll today
The 6-person team on slide 12 is the post-raise hiring plan — all proven hires from the founder’s prior companies; +1 dev partner on revenue share since Sept 2026.
#1 ranked — Google, Bing, DuckDuckGo + ChatGPT/Grok
Screenshot evidence for all five: /proof
Competitor funding data
Independent · Fortune: Viktor $75M Series A (Accel, May 2026); GetLatka: $450M reported. Prosper AI $30M (a16z), Lassie $35M (a16z), Poke acquired.
EHRs connected in production
Patient Now, Tebra & Calysta Pro, among others — via our Keragon HIPAA integration layer + custom builds. Two practices (NY, CA) are migrating onto PhiClaw’s built-in CRM/EHR.
Market sizing (slide 11)
Founder identity
phiclaw.ai · confidential13